The following table details the relative prioritization of each feature. These rankings were determined by a high-level estimate for each category. Additional in-depth research could be conducted to refine the scoring for each feature.
| Prioritization Framework | Crowd Metric | Travel Alerts | |
|---|---|---|---|
| Business Value | Revenue / Market Share | Medium / Low | High / Medium |
| User Satisfaction | High | Medium | |
| Strategic Value | Medium | Medium / Low | |
| Cost | Implementation Effort | High / Medium | Medium |
| Operational Costs | Low | Medium | |
| Risk | Medium | Medium |
It’s important to score features relative to other items; each feature’s rank only matters when compared to another feature. Since business priorities can change these should be continuously reviewed on a quarterly / semi-annual basis.
Prioritization of New Features

TA = Surf Travel Alerts CM = Crowd Metric
Prioritization Framework Scoring
| Business Value | Cost | |
|---|---|---|
| High | 10 | 1 |
| High / Medium | 7.5 | 3 |
| Medium | 5 | 5 |
| Medium / Low | 3 | 7.5 |
| Low | 1 | 10 |